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Since I was a child, I've always said that if I won the lottery, I'd pay for someone to tickle my back. I get tingles when my hair is played with or when I hear certain softly spoken voices.
If you feel tingling and relaxation by certain sounds, visuals or touch, you are one of the estimated 20% of the population who are lucky enough to experience the phenomenon that is ASMR. You may know the feeling, but haven’t realised there is a name for it or that not everyone experiences it. But you will know that it is a feeling you enjoy and maybe even crave. Or you may know all about ASMR and love it!
ASMR stands for Autonomous Sensory Meridian Response and is the tingly, relaxed feeling, sometimes with goosebumps, that our body feels when triggered by particular stimuli. Not everyone experiences ASMR, but if you do, you know it! It’s often a sensation of tingles down your spine, which coincides with a feeling of deep relaxation.
ASMR can be triggered by sounds such as whispering, tapping, scratching, chewing, crinkling and soft speaking, by visuals such as slow hand movements, close personal attention and light patterns or by touch such as hair brushing, scalp massage, strokes and tickles. The latter is the inspiration behind and focus of The Relaxation Room.
In 2010, the term ASMR was coined by Jennifer Allen after the feelings had been spoken about in online forums. Between 2007 and 2009, online communities and health forums began discussing it more widely and video content started emerging. It was in 2009 that the first YouTube video was made purely to evoke tingles by whispering. Videos like this became more popular to watch and more popular to create and ASMR took off, with a huge percentage of the population realising that they experience it.
There is also results showing a highly positive correlation between ASMR and ADHD.
As well as being a wonderful feeling that people who experience it love and can’t get enough of, ASMR also has many health related benefits. It is a great stress relief, it aids sleep, boosts mood, helps to regulate the nervous system, quiets the mind, slows down breathing, calms anxiety and even eases pain. Regular encounters with it will, over time, have long term benefits. Research is being done on links with Autism and aiding the ability to control emotions by offering a soothing environment, there are also results showing a highly positive correlation between ASMR and ADHD.
Whilst ASMR currently has no clinical medical recognition, research is ongoing and the popularity of seeking out ways to experience it is increasing. As ASMR studios and treatments begin to grow across countries throughout the whole world, I am proud to say that mine is the first in Berkshire and I’ve welcomed people from many parts of the country, even internationally.
With the rise of ASMR on social media, I decided to create sought after treatments using ASMR to bring you those tingles and goosebumps to real life through massage, hair play and sensory touch. ASMR Therapy was born!
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